Michael Wirth – Freelance Google Ads Specialist
Search, Shopping and Performance Max campaigns with proper conversion tracking. Free audit of your current account.
Google Ads, run by one person who reads your search terms.
I’m Michael Wirth, a freelance Google Ads specialist. You get one point of contact, clear numbers, and an account that is tuned every week instead of left on autopilot.
What I manage
Pick one or combine them. Every engagement starts with the same question: what is a customer worth to you?
Search campaigns
Keyword structure, match types, negative keywords and ad copy built around what people actually type.
Shopping & Performance Max
Product feed cleanup, campaign structure and asset groups for online shops that want sales, not clicks.
Remarketing
Bring back visitors who left, with frequency caps so you don’t follow them around the internet.
Tracking & reporting
Google Tag Manager, GA4 and conversion setup, plus a monthly report in plain language.
How we work together
Audit
I review your account, tracking and landing pages, then send you a short list of what is costing you money.
Setup
I fix tracking first, then restructure campaigns and write new ads. You approve before anything goes live.
Optimize
Weekly checks of search terms, bids, budgets and ad performance.
Report
A monthly summary: spend, results, what changed and what I’ll do next.
Questions
Do you need access to my Google Ads account?
Yes, as a manager through your own account. You keep ownership and can remove my access at any time.
What budget do I need?
It depends on your market and cost per click. In the audit I’ll tell you honestly if your budget is too small to get useful data.
How is your work priced?
I offer a monthly fee or a share of ad spend, depending on the size of the account. Tell me about your account and I’ll send a quote.
Is there a minimum contract?
No long lock-in. Campaigns need a few weeks to learn, so I recommend a first period of three months.
Get a free account audit
Tell me about your business and your current Google Ads situation. I reply within two working days.